design writing / business design / strategy
Hypt is a new design consultancy based in Seoul, Korea and requested to write design business statement and portfolio specifically in English. Writing started from scratch by working closely with founders based in Los Angeles and Korea. Most critical part of the work is discussing and understanding their design vision, business goals, and track records. At the same time, discussion with a product manager to ensure digital contents fit to user interface design. The company’s website is open in August 2019.